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iCRM is committed to continuously advancing the knowledge, practice, and broader understanding of customer relationship management. As such, we engage in and fund research congruent with our areas of expertise. We discover and develop new methodologies and practices through our research, and share these with our clients. Currently available research and areas of ongoing research include:
CRM Global Best Practices
Industry Studies
Market Research
Global Account Management Collaborative Research Study
Relationship Satisfaction Measurement
CRM Core versus Context Customer Interaction Process Outsourcing
One of the newest research tools we offer is the VOC Expressway™ service--a patented process for the real time collection, processing and reporting of qualitative, spoken customer feedback. To find out more about the VOC (Voice of the Customer) offering, please contact Brad Kesel here.
   
Spotlight: Industry Reports
Best Practices in Retail Post Audit Recovery
Value of Sales and Marketing Outsourcing for CPG Manufacturers
Value of Sales and Marketing Outsourcing for Foodservice  Manufacturers, Distributors and Operators
 
 
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