The Institute for Customer Relationship Management Malaysia Sdn Bhd (iCRM Malaysia) is the coordinating office for all Southeast Asian operations. iCRM works closely with Draft FCB Sdn Bhd on many client engagements in the area.

Draft FCB is well known internationally and has rich experience in product and corporate advertising, direct marketing campaigns, and promotional campaigns in Malaysia and the South Eastern Region.

iCRM Malaysia provides KPO/BPO, Research, Marketing & CRM consulting services to number of national and multinational companies in the region.